BRANDED J STORY
It started with this question,
"What happens to animals when they make a makeup brush?"
My name is Peggy J and I was bewildered when I heard this question for the first time, I've been a hair and makeup artist for 39 years, working in the beauty, film and television industry, honestly I never gave it much thought. But it peaked my interest to find out what happens.
As I began my research, it became very apparent that what is being done is not for the faint of heart to hear or see. My mission was to find The Truth, and once I did, I had two choices. To do nothing and complain about it, or create Branded J, a Cruelty Free cosmetic company with a mission to Create Beauty That’s Cruelty Free!
Our first project was to create our Signature Brushes, NOT with animal hair, but with 100% top quality synthetic fiber called Taklon. The most versatile, durable and softest fiber on the market.
We truly created A BRUSH WITH HEAVEN!